Direct Carrier Billing (DCB) Market Trends, Emerging Audience, Segments, Profits and Competitor Landscape
Direct Carrier Billing
Market Scope:
The Direct Carrier
Billing Market size exceeded USD 123 Billion in 2027 and is projected to expand
at over 14% CAGR from 2020 to 2027.
The global direct carrier billing (DCB) market size is rapidly gaining momentum, as
merchants and consumers worldwide have recognized the benefits of Direct
Carrier Billing Market services in paying for digital services and products.
The consumption of digital content increased exponentially, especially during
the recent COVID 19 pandemic, which further increased the demand for Direct
Carrier Billing Market to pay for digital services. With the increasing
demand for digital payments, the direct carrier billing market is likely to
garner notable traction in the years to come.
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The benefits of direct carrier
billing compared to card payments in bettering user experience for merchants
and consumers is a key driving force behind the market growth. Direct carrier
billing market is a method of online/digital payments using mobile phones,
enabling consumers to purchase goods, products, services, and content.
The rise of smartphones, tablets,
and Smart TVs accessible to any user with a subscription or prepaid account
with a mobile operator creates significant market opportunities. DCB advantages
include greater payment security, frictionless user experiences, higher
conversion rates, and greater financial inclusion, which drive the market
growth.
Direct Carrier Billing Market
provides greater payment coverage for businesses looking to expand into
developing regions where a large population base remains unbanked. It enables
merchants to reach more people and offers easier, quicker and more convenient
payment methods than debit/credit cards.
Direct Carrier Billing Market
Drivers
Mobile is enabling consumers to effectively communicate as well as pay
remotely. With increasing technology upgrades, mobile phones have been serving
the needs of consumers for easy, convenient payment methods and other billings.
Direct Carrier billing market bridges the gap between tedious payment processes
and easy billing ways, improving financial access for consumers who do not have
access to credit or debit cards or banking.
Technology providers are breaking
new ground in payments by using the power of mobile to increase financial
inclusion crucial for stimulating economic development. New DCB use cases would
improve financial access for consumers with limited access to banking, enabling
them to make digital payments.
The technology also enables
merchants to reach and accept payments seamlessly, transforming the way
businesses and individuals pay and receive money. The growing adoption of audio
and video streaming services across the target audience worldwide substantiates
the market size. The rising youngsters pushing the demand for DCB services for
OTT platforms like Netflix, Amazon, HBO, and Prime Video escalates the market
value.
Segmentation of Market
Covered in the Research:
The Direct Carrier Billing Market is segmented into types, platform types,
applications, end-users, and regions. The type segment comprises pure DCB, MO,
Pin-based Window, MSISDN forwarding, limited DCB, and others. The platform type
segment comprises Android, Windows, and iOS.
The application segment comprises web
payments, app stores, digital content, and others (mobile commerce). The
end-user segment comprises the gaming industry, video content, movies, music,
and others. The region segment comprises the Middle East & Africa,
Americas, Asia Pacific, Europe, and Rest-of-the-World.
Competitive Landscape
Highly competitive, the DCB market appears fragmented due to the presence of
several well-established players. These players boost investments in product
and service developments. To gain a larger competitive share, direct carrier
billing technology providers incorporate strategies such as mergers &
acquisitions, collaborations, expansion, and product/ technology launches.
For instance, on April 29, 2022,
Empello Ltd., a leading provider of compliance monitoring and anti-fraud
solutions for the mobile payments industry, announced a partnership with Zain
Iraq, a company of Zain Group, a leading telecom innovator across the Middle
East and Africa, to provide its anti-fraud solutions for value added services
& direct carrier billing services of Zain.
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Regional Analysis
North America dominates the global direct carrier billing market. The increased
use of DCB to pay for subscriptions for OTT platforms, mobile services, gaming
services, and digital services, alongside large technology upgrades and
awareness of the DCB advantages, drive the market growth.
Also, the presence of many key
technology providers, including Boko and Digital Turbine, increases the
region’s market shares. Besides, the large penetration of smartphones and
banking impacts the market value positively.
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